Positioning of St. Gallen-Bodensee Tourism
The St. Gallen-Lake Constance economic region is the political, business and cultural centre of eastern Switzerland. The transfer of culture and knowledge has always been a core competency of this region. A non-profit organisation, St. Gallen-Bodensee Tourism contributes to ensuring that the city and region maintain their reputation as an attractive business, education and cultural centre with a high quality of living.
As a tourism destination, St. Gallen-Lake Constance Tourism positions itself in:
- Congress and seminar tourism (creating, conveying and implementing knowledge)
- Cultural and event tourism (sensational events with national or international scope)
- Excursion tourism
The organisation also uses its positioning to contribute to local and regional identity building and enables a higher level of economic added value.
We are committed to all projects and measures that are geared towards increasing the image and reputation of our destination. In order to carry this out, we network with organisations with similar aims and support location-relevant projects with our core competencies in organisation and marketing. We also get involved personally and financially in realising such projects, provided that they create positive impulses for the tourism branch.
St.Gallen, 23 February 2009